As a matter of practicality, don't worry too much about your existing mortgages or student loans: they are difficult to repay early, tend to have very low interest, and confer special tax benefits. But use your initial savings to pay off credit card balances, and do it quick. Be careful with new obligations, too. Unless you already have a very generous safety net, a home loan that eats up more than 15% of your paycheck over the course of 30 years is a very risky deal; and going over 30% is almost certainly dumb, at least as far as financial continuity planning goes.
There’s been a general increase in anxiety across the board among people in the U.S. over the past year according to an online poll from About 2/5ths of all adults are more anxious now than they used to be. Of course, you don’t really need to turn to polls or research to have a gut feeling for this. The sheer amount of chaos since the start of 2017 has been steadily increasing. Following a highly divisive presidential election events have spiraled to a point that it can be hard to keep up: claims of fraud, and collusion from both major political parties; an endless parade of hiring and firing of high level officials in the White House and on Capitol Hill; mass shootings; rising tensions with North Korea, Russia, China and Iran; accusations (and confirmation) of sexual harassment of many once-respected individuals; ever-growing racial tensions; the impending end of net neutrality; the big data scandals.
In private Facebook groups, wealthy survivalists swap tips on gas masks, bunkers, and locations safe from the effects of climate change. One member, the head of an investment firm, told me, “I keep a helicopter gassed up all the time, and I have an underground bunker with an air-filtration system.” He said that his preparations probably put him at the “extreme” end among his peers. But he added, “A lot of my friends do the guns and the motorcycles and the gold coins. That’s not too rare anymore.”
5.  20 cans of Meat.  Chicken, tuna, shrimp, salmon, Vienna sausages, beef stew and yes, even the ubiquitous Spam will satisfy this requirement.  Did you know that you can even purchase canned roast beef? Again, let your taste and budget guide you – there is lots to choose from. UPDATE: If you are looking for some long lasting but all natural, non-GMO canned meats, check out Wertz’s meats here. You can also read our recent hands-on review.

I see myself as a modern man (born in 1980) and novice prepper, but dammed if I know anyone who hasn’t got a manual can opener, also storing soda bottles of water behind baseboards in kitchen units is also fairly common amongst people i know. If you have meat in large cuts and steaks in a freezer even once they defrost they keep a lot longer if preserved by smoking or drying, even ground meats can be made into patties and smoked to last longer, vegetables and fruits stored in a freezer can also have their useful lives extended by preserving as pickles and jam’s.

They have a great selection of food storage kits, from 72-hour emergency kits to the Deluxe 1 Year Kit. However, Augason's best offering is the incredible selection of individual ingredients. This includes dehydrated and freeze-dried vegetables and fruits, rice and grains, baking ingredients, powdered milk and eggs, freeze-dried yogurt, beans, gluten-free products.

Only suggestion I’d make is for #8 Develop a communications and transportation plan: Add a get home bag to your vehicle or in your office. If you can’t do that, at least have a small every day carry bag that has a few essentials to help you get home if you have to go on foot. I’ll always remember the videos on the news about the hordes of folks walking out of NYC and have to wonder how many of them had more than just a small purse with them. I have GHBs in both cars and another one at my office in case I can’t get access to my car. Just small backpacks with some food, blankets, small first aid kit and a few sundries. Vehicle GHBs add small camping stove and fuel tablets as well as tiny tent and disposable mylar sleeping bag plus a small supply of silver dimes in case I can’t use cash and need to buy my way home.
As for Dimitri? When the world didn't end in 2012, he didn't miss a beat: He produced more e-book guides on becoming a pick-up artist, dominating the competition in Farmville and World of Warcraft, and dealing with problem children. Now, he runs a company that trains and sells attack dogs—and they're guaranteed to protect you, should the world go to pieces.
There are millions of people in the United States alone that consider themselves preppers. Preppers are those who actively prepare for all types of emergencies from natural disasters to civil unrest. They often acquire items such as emergency medical supplies, food and water, and more. While not everyone prepares for disasters as some preppers do, anyone can put together a survival kits that could help them in times of need. For those who are new to prepping, there are many articles and resources available on topics ranging from food to self defense, and more. The resources below will help those interested in prepping get started.

Everyone in California is waiting for "The Big One," an earthquake with a magnitude of 8.0 or greater that will destroy infrastructure and cause mass panic. Yet when I moved to the Bay Area from the East Coast, I discovered that since most of the people I knew were making do with small apartments and ever-increasing rent, having supplies on hand for a natural disaster required a space premium that many couldn't afford. I began to put together an earthquake kit that would not only serve my household (which over the years fluctuated from one to three other people) but also my neighborhood, if needed. Even with all that work, I didn't consider myself a prepper, just someone who heeded the Red Cross's warnings.
A supply of nonperishable food and water are a core necessity for every survival kit. offers several varieties of survival kits with emergency food for different situations. For the boat, car, or RV, high caloric density food bars are a compact and affordable way to stay safe. You’ll also find dehydrated meals in large quantities prepackaged compact bins for convenient storage. Waterproof survival kits are perfect for the basement, and contain up to three months of food for four adults.

While many outdoor enthusiasts consider the color of a survival kit to be of minor importance, it actually makes good sense to think about this important characteristic. For example, it will be much easier to find your survival kit in an emergency if it is brightly colored or reflective. By contrast, you may find yourself in a situation in which you’ll want to keep a low profile, such as if you are trying to avoid dangerous people. In these cases, you’ll want a black or earth-toned survival kit to help avoid drawing attention to yourself. There are no right or wrong answers in this regard, but you’d be wise to think through the issue carefully before making your choice.

An argument can be made that even in an emergency, potable water is never too far away; after all, most human settlements have been erected near natural reservoirs: rivers, lakes, or easily reached underground aquifers. But this is an oversimplification. In rural areas, water supply can be fairly meager and vulnerable to weather fluctuations and other cyclic phenomena. For cities, it is true that many of them are seated on the banks of major lakes or rivers, but suburban sprawl can easily put some residents 10-20 miles away from the nearest reservoir; on top of that, some of the 20th century settlements in semi-arid and desert climates rely on water hauled from tens or hundreds of miles away.
19. Coconut Oil – What substitutes for cooking oil, butter, & health salve? Coconut oil! Most cooking oils will go rancid in a very short time. However, extra virgin coconut oil can last 2-4 years if stored properly. It has many uses including cooking, dry skin, energy boost, reduces inflammation, and even heals diaper rash, but my favorite is to use it for popping popcorn. Gives it a nice buttery flavor.
Scott says, “My dad was big into having a backup plan. He had a fallout shelter put in when I was a kid, back in the eighties. He was a prepper back before that was the word for it. He worried more about Russia and some kind of invasion. That’s not the kind of thing that would happen now, though. Our enemies outside, they have ways to get in and use our vulnerabilities, like hacking the power grid. That’s more the worry. And the rest of it’s what we’ll do to ourselves.”
181. Animal husbandry – Caring for animals, how to raise them and breed them is animal husbandry. Chickens, goats, cattle, horses, for whatever reason can provide milk, eggs, transportation, carry loads, etc … and proper care is something that must be learned. Chickens are a great place to start. Get 3-5 chickens, a proper chicken coop, then some feed and you are good to go. Craigslist is a quick place to find baby chicks for sale. Did I mention your reward is delicious eggs everyday! Hint: The Leghorn breed lay the most eggs …
Many hardcore preppers spend their time fantasizing about heroic survival in the endless, pristine wilderness, equipped with nothing more than a bug out bag, a trusty rifle, and their own iron will. But even in far more realistic situations, being able to set up a camp can be a valuable skill. During mass evacuations, there is always a good chance of being stuck on a congested highway for a day or two, or reaching your destination only to find out that all the hotels and motels are full. The benefits are clear for some small-scale emergencies, too: if backed-up sewage makes your home uninhabitable for a while, setting up a tent in a friend's backyard can be much cheaper than staying in a hotel for several weeks.
One of that era's icons remains — a massive underground bunker designed to protect all 535 members of Congress and their aides against nuclear war. Dug into the Allegheny Mountains at the Greenbrier resort in White Sulphur Springs, W.Va., it once had 75,000 gallons of water, a power system, medical and food services, 30-ton blast doors, art of the last days of Pompeii and a mural of Washington scenery that was capable of changing leaves on the trees, depending on the season.
The 66-year-old tried starting his own spinoff meetup. Ozarks Resilience Group was to be a pragmatic organization that ran drills on real-life scenarios like hiking out of town with a bug-out bag. After six months of nonparticipation, he gave up. Allen estimates there are several hundred “hardcore preppers” in Springfield, but at most, there’s two dozen whom he would trust in an emergency. 
buy land crisis disaster DIY doomsday economic collapse emergencies EMP EU food Food Crisis food supplies funny government How to invest long-term food supplies military militia natural cure news nuclear war Obamacare plant preparedness Prepper protect your family remedies reserve food Russia North Korea China self-defense self-sufficiency shtf survival survival plan taxes teotwawki terrorist water weapons
I went home, shaken and shaking, all of the adrenaline flooding me at once. I slept uneasily, tossing and turning in my bed. I wanted my partner to sleep next to me, but also couldn't bear to be touched. I had nightmares that lasted for weeks: dizzying, confusing dreams where I was struggling to breathe or see but could hear pain all around me, and I would wake up panting and sweating.
Doomsday prepping is an American invention, born from the nuclear panics of the 1950s. (Before that, survivalism was just called surviving.) Doomsday preppers stock up on the basics, often in accordance with the so-called “Rule of Threes,” which holds that a person in a crisis can survive for three minutes without air, three hours without shelter, three days without water, three weeks without food, and three months without security.
These days, when North Korea tests a bomb, Hall can expect an uptick of phone inquiries about space in the Survival Condo Project. But he points to a deeper source of demand. “Seventy per cent of the country doesn’t like the direction that things are going,” he said. After dinner, Hall and Menosky gave me a tour. The complex is a tall cylinder that resembles a corncob. Some levels are dedicated to private apartments and others offer shared amenities: a seventy-five-foot-long pool, a rock-climbing wall, an Astro-Turf “pet park,” a classroom with a line of Mac desktops, a gym, a movie theatre, and a library. It felt compact but not claustrophobic. We visited an armory packed with guns and ammo in case of an attack by non-members, and then a bare-walled room with a toilet. “We can lock people up and give them an adult time-out,” he said. In general, the rules are set by a condo association, which can vote to amend them. During a crisis, a “life-or-death situation,” Hall said, each adult would be required to work for four hours a day, and would not be allowed to leave without permission. “There’s controlled access in and out, and it’s governed by the board,” he said.
A popular way of guarding against this kind of catastrophe is storing food at home. This is called Long Term Food Storage, Emergency Essentials, or Emergency Survival Foods and there are dozens of companies selling food specifically for this purpose. The best, including those listed below, have great tasting products with a long storage life at a reasonable cost. 

Most break-ins are purely opportunistic: thieves are in and out within five minutes, quickly rummaging through all the places where people usually keep valuable stuff. You can bank on them going through every nook and cranny of your bedroom, looking under the mattress, peeking into every drawer - and grabbing everything that looks shiny and is easy to lift. Their usual targets include phones, cameras, tablets, laptops, jewelry, firearms, loose cash, checkbooks, credit cards, and prescription meds. Vital documents that may be useful for identity theft or benefits fraud, such as drivers licenses, passports, and SSN cards, are also a fair game.
When you have to prep on a budget your food storage plan should be one of your first priorities. Always aim to have at least three days’ worth of food in your possession or in your storage area at all times. The more food you can keep the better. As well as having enough food supplies, you need to have the right ones. There is no point in having three days’ worth of canned fruit, as this alone will not sustain you during a survival situation when SHTF.
The content on The Prepper Journal is provided as general information only. The ideas expressed on this site are solely the opinions of the author(s) and do not necessarily represent the opinions of anyone else. The author may or may not have a financial interest in any company or advertiser referenced. Any action taken as a result of information, analysis, or advertisement on this site is ultimately the responsibility of the reader.

Inspired by science fiction books and a handful of real-world incidents, some hardcore survivalists worry that their portable electronics or vehicles could be disabled by EMP weapons or solar flares. The concern over solar flares is misplaced; the threat of EMP is a tad more valid, but even if EMP warfare came to pass, small electronics and quasi-shielded automotive circuitry would probably not be permanently affected by anything other than a close blast. Power plants and transmission lines are a different story. Heck, in 1989, solar flares knocked out a good chunk of the Canadian power grid. Still, for that, a surge protector works better than tinfoil.

Shotguns. Long, heavy, large-bore weapons with tremendous stopping power, variously firing one large metal slug or a swarm of high-energy pellets; less-lethal rubber batons are also sometimes used for crowd or animal control. Aimed as easily as rifles, but because of the less ergonomic shapes of projectiles and their lower velocities, the effective range of a shotgun doesn't extend far beyond 100-200 yards. In places such as Australia or the UK, buying a shotgun is subject to fewer restrictions than other types of firearms.

Then a woman wearing a fanny pack, Marcia Brumfield, reads aloud the day’s headlines from decidedly non-MSM sources. The United Nations is taking over the Chicago Police Department to perform population control, evidently. A train crash killed 70 in Seattle. (The figure at the time was actually seven.) It’s implied that Antifa is to blame. “They want a war,” Brumfield says. “They’re the elites, and they want population control.” Last on the docket, “they” are using direct energy weapons to start wildfires in California. It’s unclear who “they” are, but apparently, they’re after the fruits and nuts. 
In all the years I’ve worked with preparedness one of the biggest problems I’ve seen is people storing food and not knowing what to do with it. It’s vital that you and your family become familiar with the things you are storing. You need to know how to prepare these foods. This is not something you want to learn under stress. Your family needs to be used to eating these foods. A stressful period is not a good time to totally change your diet. Get a food storage cookbook and learn to use these foods!
In practice, the process can be a bit tricky. Freeze-dried meals require that you have potable water lying around, which might not be the case in the event of a serious calamity (some Wise Company kits include water purifiers). The cooking instructions for the Wise products I tested call for using the entire four-serving bag at once, which means that you have to have a container on hand to store what you don’t eat, and a fridge to keep it from spoiling. Even at my office kitchen, the only way I could make it work was by pouring about a fourth of the packet in a mug, filling it with water, and putting another mug on top of it.

My one consideration/recommendation. Consider ‘splitting’ your bag. I carry ‘the essentials’ in a ‘belt-kit’ (packed in the top bag for easy immediate donning, never to be taken off) – the very basic items I ‘must’ have at all times if SHTF (if you get separated from your bag). The rest is in a(n) (unnoticeable in city street/office) duffle/shoulder bag that is configurable to change to a ‘normal rucksack’ (with waist-belt too) – as someone who has carried many loads you will ‘really’ appreciate that ability if you must carry for any length of time.

Scott and Josh are both hunters and know each other through mutual friends. Scott owns an AR-15, and Josh is thinking of getting one. Both are avid users of Ham radio — amateur radio equipment. This is very common among preppers of all stripes. In the case of any major emergency, whenever SHTF, it is likely that power and phone lines will be useless, the internet will be out of commission and 911 will be overloaded. Battery or generator-powered radio will be all that remains for long distance communication, so being a part of a radio network will be of great importance.

Experts worry most about the grid’s nervous system: 2,000 extra-high voltage transformers. They’re 200- and 300-ton behemoths, individually engineered to meet specific power demands, and on average, they’re 40 years old. Notwithstanding the fact that 85 percent of transformers are imported, the U.S. Department of Energy says it takes between 5 and 16 months to replace a single one. According to the U.S. Federal Energy Regulatory Committee, an attack that destroyed nine of the 2,000 transformers would “cause a protracted nationwide blackout.” There’s no national cache of spare transformers. 

When you’re preparing for the moment that SHTF, you need to have a handle on situations you’ll encounter, as well as the best tools and supplies. You also need to get into the right mindset. The Atomic Bear has put together this preppers guide, which will teach you how to plant a prepper garden, put together a go-bag, and the other survival skills you need to know. We’ve also got a meticulously curated collection of survival gear that’ll give you the foundation for what it takes to survive. Follow our blog, and stay tuned for more content to come.
Still, if you are worried about the situation changing for the worse, repellents such as DEET and picaridin can provide the first line of defense. Beyond that, more radical solutions may include electric bug zappers (especially when coupled with mosquito attractants, such as octenol or lactic acid), permethrin or pyrethrin insecticide sprays (applied to clothes or to the perimeter), mesh jackets, window screens, and bed nets. For crawling insects, borax and diatomaceous earth can act as a deadly barrier, too.
Hall got the idea for the project about a decade ago, when he read that the federal government was reinvesting in catastrophe planning, which had languished after the Cold War. During the September 11th attacks, the Bush Administration activated a “continuity of government” plan, transporting selected federal workers by helicopter and bus to fortified locations, but, after years of disuse, computers and other equipment in the bunkers were out of date. Bush ordered a renewed focus on continuity plans, and FEMA launched annual government-wide exercises. (The most recent, Eagle Horizon, in 2015, simulated hurricanes, improvised nuclear devices, earthquakes, and cyberattacks.)
Water should be able to be stored indefinitely provided it is not contaminated in any way. The problem with storing water in a car is the heat or cold. In the summer time, your water could bake. In really hot environments, if your water is stored in plastic, chemicals in the plastic can leech into your water. There could be some debate about what is the greater harm, chemicals or death by dehydration, but it is something to consider. In the same way, water in the winter can freeze, but as long as it isn’t getting contaminated from any other… Read more »
"I'm a big fan of Jim's other book, The Prepper's Complete Book of Disaster Readiness. The advice is practical and Jim writes in an easy-to-follow, chattin'-with-a-friend style. Prepper's Long-Term Survival Guide is no different--another good book with good advice from someone you'd probably consider a good friend." -- Julie Sczerbinski, Home Ready Home (

This prepper is planning for a major apocalypse and devotes considerable time and energy to ensuring that he or she will prevail.  The Diehard Prepper may have a well-stocked bug out retreat where they can live out their days if the end of the world should come.  They may also be highly secretive and unwilling to share what they have and what they know for OPSEC reasons.
In the United States, about one in three adults is obese - that is, are overweight to the point where the condition likely interferes with their health or their daily lives. And while many folks in the prepper community tend to grossly overstate the importance of tip-top physical fitness, there is no denying that obesity is a very real foe. For example, among low-BMI individuals, the incidence of diabetes hovers around 1-4%, but the same number skyrockets to 50-80% for obese folks. Many other, serious metabolic and cardiovascular diseases follow the same curve - and can make it very difficult for the affected families to cope even with fairly prosaic and short-lived emergencies.
Jack Matthews, an American who is the chairman of MediaWorks, a large New Zealand broadcaster, told me, “I think, in the back of people’s minds, frankly, is that, if the world really goes to shit, New Zealand is a First World country, completely self-sufficient, if necessary—energy, water, food. Life would deteriorate, but it would not collapse.” As someone who views American politics from a distance, he said, “The difference between New Zealand and the U.S., to a large extent, is that people who disagree with each other can still talk to each other about it here. It’s a tiny little place, and there’s no anonymity. People have to actually have a degree of civility.”

This is a really comprehensive article on food prepping! I was very taken by your last item on “Edible Landscaping.” There is a natural antibacterial, antiviral product called “Sambucol,” that is a syrup (patented) made from black elderberries. There is another syrup similar called “Sambucus,” which is the botanical name for black elderberries. Not only do they taste delicious — like something to top your ice cream sundae with! — they are pretty amazing for coughs, colds, and flu. I am thinking that that might be a good thing to have growing in our yards when SHTF.

Johnson wishes that the wealthy would adopt a greater “spirit of stewardship,” an openness to policy change that could include, for instance, a more aggressive tax on inheritance. “Twenty-five hedge-fund managers make more money than all of the kindergarten teachers in America combined,” he said. “Being one of those twenty-five doesn’t feel good. I think they’ve developed a heightened sensitivity.” The gap is widening further. In December, the National Bureau of Economic Research published a new analysis, by the economists Thomas Piketty, Emmanuel Saez, and Gabriel Zucman, which found that half of American adults have been “completely shut off from economic growth since the 1970s.” Approximately a hundred and seventeen million people earn, on average, the same income that they did in 1980, while the typical income for the top one per cent has nearly tripled. That gap is comparable to the gap between average incomes in the U.S. and the Democratic Republic of Congo, the authors wrote.

One major upside of freeze-dried food is its convenience. Since all its water content has been removed—via a process that involves exposing food to subzero temperatures, while removing the resulting water vapor with a vacuum—it’s easier than canned goods to transport on the fly. To “cook” Wise Company’s six-grain Apple Cinnamon Cereal, you just boil three and a half cups of water, dump in the powdery contents of the bag (minus the oxygen absorber), and cover the pot for 12 to 15 minutes.

Of course, this observation ignores one important fact: compared to EU countries, the United States suffers from a markedly elevated (but rapidly falling) rate of homicide. About two thirds of them are committed with guns - but lest we jump to conclusions, the non-firearm-related murder rate alone puts America well ahead of most of Europe, suggesting that the cause may have more to do with societal differences than with the availability of a particular tool. A finding that supports this theory is the fact that upward of 80% of US gun homicides trace back to gang activity and drug trade, often within the disadvantaged or impoverished strata of the society that are far less prominent on the old continent. Another telling observation is that comparisons of overall murder rates across US states or across EU countries with vastly different firearms ownership profiles don't reveal a convincing correlation between the two variables - something you would expect to see if legally owned guns had a causative relationship with violent crime.

Whether you like it or not, you may eventually have to defend yourself, so be sure to understand the law. You shouldn't take such advice from random people on the Internet, but as far as I can tell, in much of the US and in many other western countries, you have no duty to run away from an attacker and can use deadly force if you have a reasonable and immediate reason to fear for your life or the lives of others. But there are exceptions; for example, despite recent reforms, a duty to retreat exists in some form in several northeastern states and in some corners of the Midwest. There are also differences in how seemingly similar self-defense statutes get interpreted by the police, by prosecutors, and by courts in different parts of the world.

*We wanted to test the Augason Farms 30-day bucket, but due to the 2017 natural disasters driving up demand for emergency food, we couldn’t get that exact one in time for this article. Instead, Augason sent us a 1- and 2-week bucket, which together have the same food as the 30-day. We used the nutritional data from the 30-day bucket in our analysis.
No heating in the middle of a particularly nasty winter can be problematic, too - although it's mostly a matter of comfort, not survival. In most places, with robust shelter and adequate clothing, bedding, and food, it's fairly hard to freeze to death at home (but note that the cold may make some infections or medical conditions worse; you may have to worry about frozen water pipes, too). The situation can become a lot more dire if you are on foot in the middle of nowhere, so truly hardcore, wilderness-minded preppers may have something to ponder about; but hauling a sufficient amount of fuel is typically impractical to begin with, so their best bet would be warm clothing, improvised shelter, and the ability to build a fire. We'll talk about that in the section that deals with camping supplies.
For those who want bread with their meals, make tortillas , their is a product called Pioneer flour tortillas mix , my wife and I tested a bag of it by storing it in a cool dark cellar for ten years, then we opened it up to test to see if it was still good, my were we surprised, we checked for bugs in the flour, NONE what so ever. Then we made ten tortillas over an iron flat plate, one that can also be used on an open fire. We cooked them up and they were great. I could not believe it, neither could my mother in law , 80 yrs old at the time she thought they were good . What I came to find out later that the same flour mill that made that brand made also an even better tasting flour tortilla mix that is ready to go by just adding water, is called White Wings flour tortilla mix .

What you are going to get is a list of 20 items that can easily be purchased at your local grocery store, warehouse club and surprisingly, even online at Amazon.  They can be purchased in one shot, all at once, or you can pick up one item from the list each week over a period of twenty weeks.  The choice is yours.  All I ask is that you consider getting each of the items on the list and that you also consider getting started sooner rather than later.  I promise you that this will be easy.

To Levchin, prepping for survival is a moral miscalculation; he prefers to “shut down party conversations” on the topic. “I typically ask people, ‘So you’re worried about the pitchforks. How much money have you donated to your local homeless shelter?’ This connects the most, in my mind, to the realities of the income gap. All the other forms of fear that people bring up are artificial.” In his view, this is the time to invest in solutions, not escape. “At the moment, we’re actually at a relatively benign point of the economy. When the economy heads south, you will have a bunch of people that are in really bad shape. What do we expect then?”

I don’t know how to advise you on preparing for low temperatures and snow/ice problems: one thing’s for sure, back when Quebec had its massive ice storm, it took them SIX WEEKS to get the power back on. But having electricity will be moot if the hydroelectrics are frozen, not to mention the distribution problems. As for 60 below, it doesn’t matter which scale you use: it’s COLD.
When bands of marauders start roaming the streets, how are you going to keep them out? Tear down a few walls, says Timothy Ferraro, a twenty-five-year construction veteran who's thought about this situation plenty while watching The Walking Dead. "Assuming the attackers don't have a battering ram, you should be able to keep them out using the lumber and drywall already in your home," he says.